Meet Our Unity Partner: Conecpt2

Concept2’s Pulling Together program was established in 2020 to support programs that are increasing opportunities in rowing, Nordic skiing, and biking, and encouraging new and diverse athletes to join these sports. The Pulling Together program supports organizations through donations of Concept2 equipment, allowing them to provide opportunities for fitness and health in their communities and beyond. Since 2020, Concept2 has supported over 50 new and growing clubs that are pulling together to make a difference in their local communities. 

What is the mission of your organization?

We strive to design, manufacture, sell, and support unique products of the highest quality and value for the benefit of the Concept2 community: our customers, employees, suppliers and neighbors. 

What kind of resources does Concept2 Pulling Together Program provide?

Concept2’s Pulling Together initiative supports programs that encourage and increase opportunities in rowing, nordic skiing, biking, and functional fitness and encouraging new and diverse athletes to join these sports. Through donations of Concept2 equipment, our support enables these organizations to open more doors to sport, fitness and health to historically excluded people within their communities and beyond.  

What are some ways the rowing community can improve inclusion and belonging in our sport? 

We believe that inclusivity and sustainability should be weaved throughout the mission of an organization. We also believe employing people of color, all genders and abilities builds a diverse community and we are all stronger together. We believe in supporting community outreach in clubs to get more diverse athletes involved. the rowing community could expend free programs and provide transportation to and from practices for athletes.  Thoughtfully align and amplify the messaging of diverse leadership and programming. 

What message would you like to send the rowing community reading this?

Our mission to build and support the entirety of the Concept2 community is integral in all that we do from helping with customer needs or building the latest prototype. We truly believe in the power of sport to be transformational and stabilizing particularly when taking part in lifelong sports; specifically rowing, skiing, biking and functional fitness communities.

How can people support your mission?

 If the Pulling Together program seems like a good fit for your program or you know of another program that might benefit from the Pulling Together program, please fill out our Pulling Together application. We encourage those reading to share about Pulling Together to/with groups that they think would be a good fit of the pulling together program. We support programs once per calendar year, but we welcome repeat applications if your program needs have continued to develop. To re-apply please use the Pulling Together repeat application Questions? Please email  outreach@concept2.com.