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May 23, 2024

USRowing Partners with Bask Suncare


In support of National Skin Cancer Awareness Month, USRowing is excited to announce a partnership with Bask Suncare. USRowing focuses on the holistic health of its athletes, and this collaboration with Bask - an award winning sunscreen brand - will provide a great benefit to athletes, coaches, member organizations, and the broader USRowing community.

Through this partnership, Bask aims to protect the skin health of USRowing's community members and high performance athletes. Bask is offering USRowing members engaging and relevant education opportunities, in addition to their sunscreen products.  Bask is pleased to provide a discount for our 75,000 members, and sunscreen products on site at select USRowing regattas, including the upcoming Youth Nationals Regatta, in Sarasota, FL.  

"Our collaboration with Bask will play a crucial role in protecting our athlete's overall health. We couldn't be more pleased with the partnership, and hope that it encourages our members to prioritize skin health," Amanda Cobb, Director of Partnerships, commented.

Michael Huffstetler, CEO and Co-Founder of Bask is thrilled about the partnership. "We're very excited to support rowers across the country, and the great athletes representing our country in the Olympics and Paralympics. We believe in sunshine, but after losing my uncle to skin cancer, I'm also intimately familiar with the damaging long term effects of UV exposure. We want the U.S. national teams to be fully focused on their goal, and we're proud to arm them with our award-winning products so they can burn the competition and not their skin."

Whether you are an athlete, coach, or spectator, sunscreen is vital in preventing skin-cancer on and off the water. One in five Americans will develop skin cancer by age 70. Wearing sunscreen, 15SPF or greater reduces your risk by 40%. We encourage all our members to take steps to protect their skin while outdoors.

Bask products are designed to hold up against the harshest of elements: maximum sweat and water resistance; stable in order to endure high UV index environment; packed with emollients to combat cold weather, dry heat, and harsh winds - making them the perfect partner for our rowers - who train and compete in all types of conditions.

About USRowing

USRowing's mission is to steward, strengthen, and grow American rowing by championing performance and igniting new passion for the sport.

USRowing is a nonprofit membership organization recognized by the United States Olympic & Paralympic Committee as the national governing body for the sport of rowing in the United States. USRowing selects, trains, and manages the teams representing the U.S. in international competitions, including the world championships, Pan American Games, and Olympics. With more than 75,000 individuals and 1,300 organizations strong, USRowing serves and promotes the sport on all levels of competition. USRowing membership reflects the spectrum of American rowers – juniors, collegians, masters, and those who row for recreation, competition, or fitness.

To learn more about USRowing, please visit www.usrowing.org

About Bask Suncare

Bask Suncare is a reef-safe, dermatologist recommended, oxybenzone-free sunscreen with a quick dry formula perfect for athletes. Bask creates great-feeling SPF formulas that are lightweight, non-oily, easy to apply, and better for you and the environment. Bask was founded in 2021 by Michael Huffstetler and Brittany Stone. 

For more information, please visit www.basksuncare.com